A brand defined by its art Carpenter Hourly Rate Skullcap Minimum If You Watch If You Help On It First Do My Job shirt .  ROOK was founded in 2014 by two illustrators: Joe King and Jonathan Garcia. Having already worked within the industry, the two friends decided to start a business based on selling unique urban clothing. Their purpose, as announced on their official website is: ‘‘to show that quality art can and should be strong enough to create a brand’s identity” . What I really consider amazing is the fact that the owners of Rook haven’t given up on their individual careers. As illustrators they create a certain kind of art that is an inspiration for those who want to pursue their dreams.